Project 2-Affordable housing by country

Research:

Mind map

For young people today, it is not easy to buy a house on their own, especially in very large cities. Take Beijing as an example. It is a very scary thing that young people who have just joined the job need to buy a house without eating or drinking for 30 years. Therefore, the government-provided affordable housing is a very good solution. Although the system is still being improved, personally, I am willing to wait to receive the government’s affordable housing.

This video introduces the increase in global demand for affordable housing:

Brief

who: Young people
when: In the era of high housing prices
what:Those who cannot afford a house receive affordable housing

Questionnaire

The questionnaire was distributed online for the people within the survey area, and some community committees in Beijing were contacted. Questionnaires were distributed for specific groups of people, and 121 questionnaires were obtained, of which 101 were valid, and the valid questionnaires were intercepted Make the following analysis.

Insight:

The survey is mainly young people, and the proportion of Beijing household registration and non-Beijing household registration is similar

The survey found that the proportion of people who do not have a house in Beijing is larger

In this survey, the proportion of renting houses, borrowing other people’s houses and temporary residences is relatively large

T04UserModelling

Personas:

Draft:

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User Experience Map:

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Story board:


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